In 1977, Germano Celant published the volume OffMedia, Nuove Tecniche Artistiche: video disco libro. In this text, recognising the pervasiveness of the record in the contemporary artistic practice, Celant wrote: “In the art of the 1960s the record took its place alongside communications media such as video, the telegram, the photograph, the book and the film […] In line with the reductive theories of the period the record contributes to the isolation of one component of art work, sound, while on the other hand it enriches the array of linguistic tools available for the task of exploding the specifically visual and pushing back the limits of the art process"[1].
... READ MORE...
