Sonar 2008: Advanced Music & Cinema Beyond
The presence of Spain at Snar 2008 is very important, with a third of the music schedule presenting more than ninety artists including composers, DJs and producers. At the centre of the festival there is also a tribute to the creative advertising communication on the Internet, from the fake to the self-promotion through MySpace. Starting from the coordinate image of Snar 2008, conceived at first as a series of short amateur videos in which strange genetic experiments are filmed, in a mysterious place, by mixing animals and talking human heads; the anonymous broadcast of the videos on YouTube and through a false website caused an incredible response with hundreds of thousands of hits in few hours.... READ MORE...
